Bring Life to Your Brand with Microsoft Multimedia Ads
Microsoft Multimedia Ads are the latest responsive ad format offered on Microsoft Bing.com search pages. This new option provides an […]
Target ROAS for Branded Campaigns: Don’t Do It
Target ROAS for Branded Campaigns – Google’s algorithmic learning is a powerful tool. Most JumpFly accounts have some element of
A Blog Post about Blog Posts: How Blogging Benefits SEO
Keeping your website up to date with relevant content is a great way to improve and sustain your search engine
Amazon Sponsored Display: Amazon Audience Roll Out
The other part of this online shopping craze that has become second nature to us is Amazon Sponsored Display advertising.
5 Reasons You Need a Digital Advertising Agency
Working for a digital marketing agency for almost fifteen years has given me some insight into what paid search advertising
Be Strategic with PPC Campaign Structure
I know what I’m proposing may be controversial to some – there are as many ways to structure Google Ads
PPC 101: Terms to Know
What is PPC? PPC stands for pay-per-click, a model of online advertising in which advertisers run ads on platforms such
10 Beginner Excel Tips and Tricks for PPC Success
News flash: Excel is not just an excellent spreadsheet program used in offices across the world. Excel holds social status.
The Difference Between SEO, SEM & PPC
The digital marketing industry can be confusing to those who are unfamiliar with SEO, especially if they don’t know all
Optimizing Shopping Campaigns: Connecting Your Products to Google and Microsoft Merchant Centers
Shopping campaigns made up over half of the Google and Bing advertising market in 2021. That means that while Search
